Public Affairs Counsel
I am a Trusted Senior Advisor and Public Affairs Counsel to Executive Entrepreneurs and Visionary Leaders. My client partners rely on me as an integral part of their ongoing decision-making process. I bring clarity to them as they explore new options, cultivate new thinking, and create new approaches to complex professional and entrepreneurial challenges.
I am qualified to help you walk the walk, not just talk the talk. In my career, I have built businesses, orchestrated regional, national and global campaigns for social transformation, created brands, developed market share, established valuable relationships and profitable partnerships, and transformed leaders. I have built businesses, orchestrated regional, national and global campaigns for social transformation, created brands, developed market share, and established valuable relationships and profitable partnerships.
My professional career has spanned business strategy, marketing, public/corporate relations, communications and advocacy. My portfolio includes regional, national and global initiatives on behalf of Fortune 500 companies, government agencies, not-for-profit associations and privately held businesses.
Business Growth Strategies
Judy Lane is the founder and managing partner of TeamworksGlobal, an innovative professional services firm that provides resources and solutions for business growth strategies. Her clients are emerging companies and next tier opportunities that are socially responsible, transformational and humanitarian.
Her team of senior advisors have worked with entrepreneurs, executives, high performance teams and some of the most respected organizations in the world.
Trusted Advisor and Leadership Consultant to executives in global enterprises, advising on individual motivation and performance, corporate education and training programs and people performance solutions. Managed regional staff and field operations units of over 50 leaders and 200 volunteers. Budget responsibility including cash flow forecasting and development of key revenue strategies. Managed cross-functional teams including Human Resources, Legal, Accounting, Facilities Management, Marketing, Public Affairs and Program Development/Delivery. Revitalized communications and branding initiatives, transformed marketing methodologies and communication strategies. Successfully wrote, proposed and managed major funding initiatives. Led turn-around in two operating regions from a 4-year running loss to a 10% annual increase in revenue for three years running. Launched key initiatives in Mexico, Australia, Canada and Latin America.
Revitalized a 100+ year old fraternal life insurance organization serving 29,000 members in 13 states. Rebranded company, transformed marketing methodologies and communication strategies, and reorganized executive team. In 5 years, the company went from $50 million to more than $100 million in assets, increased single premium income by 67% and turned around member loss to member increase.
Responsible for corporate strategy, methodology and implementation of an integrated marketing and sales plan for a $60 million privately-held corporation, reporting directly to the President and CEO. Generated more than $20 million in new business presentation opportunities within 1 year.
Created million-dollar co-marketing relationships for Dun & Bradstreet to roll-out a national product/service campaign targeting small businesses in the U.S. Partners included IBM, Bank of America, Pitney Bowes, Avis, MBNA Bank and national business associations.
Founded a not-for-profit educational foundation and created branding strategy that resulted in successful funding on a first-year basis with corporate resource partners IBM, American Airlines, Smith Barney, Met Life, Levi Strauss, NationsBank, Dun & Bradstreet and Avis. Created and managed alliance partnerships to gather data, share information and pool resources with a national network of media, corporations, education, government, industry and public policy “think-tanks.”
Developed, organized, marketed and produced a national summit in Washington, D.C., with more than 300 delegates participating, as well as members of Congress, federal agencies and representatives of the White House.
Co-chaired a global women ’s business summit in Athens, Greece attended by representatives of more than 20 countries.
Lobbied in Washington, D.C., representing more than eight million women in America. Created affinity marketing relationships and funding partnerships with AT&T, MCI, American Airlines, Avis, Airfone, Ameritech, Mastercard, KPMG Peat Marwick, Smith Barney, Dun & Bradstreet, Bank of America and NASDAQ. Liaison between key members of Congress, Small Business Administration, Department of Commerce & Community Affairs, and the White House Office of Women’s Business Ownership.