Judy Lane is the Founder and Managing Partner of TeamworksGlobal, an executive advisory firm that provides resources and solutions for business, organizational and corporate growth strategies. Her leadership wisdom and portfolio of expertise serves executive entrepreneurs and organizational executives on a regional, national and global basis.

 

Credentials

Judy Lane’s professional career has spanned business strategy, marketing, government relations and advocacy. Her portfolio includes regional, national and global initiatives on behalf of Fortune 500 companies, federal agencies, not-for-profit associations and privately held businesses.

Lane was responsible for launching Dun & Bradstreet’s MWBE (minority and women-owned business enterprise) division into the U.S. Hispanic market.  In this role, she developed affinity marketing relationships and member campaign strategies, negotiated and structured corporate co-marketing promotional partnerships with such companies as IBM, Microsoft, NationsBank, Mastercard, American Airlines, Pitney Bowes and Avis. She also created alliances with national business and professional organizations to provide resources on a grassroots level for the emerging small and home-based business market.  In her role with D&B, Judy also maintained key Congressional and White House relationships and served as liaison on industry-specific committees by appointment of Congress.

Judy’s work has also focused on highly sensitive areas of public outreach and corporate accountability. As Executive Director of the Public Affairs Group, a Washington, D.C. public affairs firm, she represented a coalition of 700 women’s business and professional organizations serving more than eight million women in America.

Judy’s lifelong passion for her Hispanic heritage fueled a personal vision to empower women’s business and entrepreneurial achievement.  She founded the Business Women Leadership Foundation, a not-for-profit organization that produced a landmark study on the educational, professional and entrepreneurial accomplishments of Hispanic women in America, and convened a national summit in Washington, D.C. in partnership with the White House, SBA, Congressional lawmakers and corporate partners. The summit was attended by more than 300 delegates from across the country and represented chambers of commerce, professional associations, higher education and business incubators.  Judy built partnerships with IBM, Ameritech, American Airlines, Dun & Bradstreet, NationsBank, Banco Popular, Smith Barney, Allstate and Levi Strauss to underwrite the cost of the campaign. She was recognized by the Euro-American Women’s Business Council as one of the world’s leading advocates for women’s business and entrepreneurial achievement.

 

Key Accomplishments

  • Executive Consultant to a global education entreprise. Managed regional staff and field operations units of over 50 leaders and 200 volunteers. Budget responsibility including cash flow forecasting and development of key revenue strategies. Managed cross-functional teams including Human Resources, Legal, Accounting, Facilities Management, Marketing, Public Affairs and Program Development/Delivery. Revitalized communications and branding initiatives, transformed marketing methodologies and communication strategies. Successfully wrote, proposed and managed major funding initiatives. Led turn-around in two operating regions from a 4-year running loss to a 10% annual increase in revenue for three years running. Launched key initiatives in Mexico, Australia, Canada and Latin America.

  • Revitalized a 100+ year old fraternal life insurance organization serving 29,000 members in 13 states. Rebranded company, transformed marketing methodologies and communication strategies, and reorganized executive team. In 5 years, the company went from $50 million to more than $100 million in assets, increased single premium income by 67% and turned around member loss to member increase.

  • Responsible for developing corporate strategy, and for implementation of an integrated marketing and sales plan for a $60 million privately-held corporation, reporting directly to the President and CEO. Generated more than $20 million in new business presentation opportunities within 1 year.

  • Created million dollar co-marketing relationships for Dun & Bradstreet to support the roll-out of a national product/service campaign targeting small businesses in the U.S. Partners included IBM, Bank of America, Pitney Bowes, Avis, MBNA Bank and national business associations.

  • Founded a not-for-profit educational foundation and created branding strategy that resulted in successful funding on a first-year basis with corporate resource partners IBM, American Airlines, Smith Barney, Met Life, Levi Strauss, NationsBank, Dun & Bradstreet and Avis.

  • Created and managed alliance partnerships to gather data, share information and pool resources with a national network of media, corporations, education, government, industry and public policy “think-tanks.”

  • Created and produced a “National Summit on Hispanic Women in Business in America” in Washington, D.C., with more than 300 delegates participating, as well as members of Congress, federal agencies and representatives of the White House.

  • Executive Director of The Public Affairs Group, a Washington, D.C., public affairs firm. Created and developed leadership programs on behalf of more than eight million women in America.

  • Created affinity marketing relationships and funding partnerships with AT&T, MCI, American Airlines, Avis, Airfone, Ameritech, Mastercard, KPMG Peat Marwick, Smith Barney, Dun & Bradstreet, Bank of America and NASDAQ. Liaison between key members of Congress, Small Business Administration, Department of Commerce & Community Affairs, and the White House Office of Women’s Business Ownership.

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